Freshness versus Overload
Posted on February 22, 2008 by cpmccrory
Yesterday, after offering a comment on her post “The Plural Nature of Marketing Perfection”, Ardath Albee and I corresponded by e-mail. She had read my post “Use Web 2.0 when It Makes Sense” and questioned the idea of freshness:
“Is this becoming a constant struggle to always have something “new” available? It does feel that [...]
Filed under: Advertising, Consumer Experience, Marketing Integration, Promotion Strategy | Tagged: Advertising, consumer, customer, experience, marketing, promotion, strategy, web 2.0 | No Comments »
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