The OnStar Experience
Posted on January 9, 2008 by cpmccrory
I haven’t experienced OnStar personally, but I have a pretty good idea of all of the wonderful things it could do for me. Why? Because the TV and radio commercials (especially the radio) that use recordings of real interactions put you right there in the vehicle and in the moment. It is [...]
Filed under: Advertising, Consumer Experience, Promotion Strategy | No Comments »
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